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Press releases

TRAVELODGE ANNOUNCES IT IS ADDING 10,000 MORE ROOMS FOR £5 - 100,000 rooms sold out in first week

10th Jan 2004


Travelodge the UK’s largest lodge brand, is adding an additional 10,000 rooms to its fiver frenzy online sale due to a complete sell out within the first week. The sale started midnight January 2nd with 100,000 rooms available at £5 per room, per night.

Simon Gregory sales & marketing director says: “We have had an incredible response to our £5 room offer, and in order not to disappoint customers we are adding an additional 10,000 rooms so that everyone gets a chance to get a bargain this year. £5 does not go very far it can get you one cinema ticket, half a pizza, 2 coffee lattes or a DVD / video rental and a big bag of crisps, so it is fantastic value to be able to get away with your partner or family just for £5 and beat the post Christmas / winter blues”.

“The offer has been a great hit for couples looking to go away for Valentines weekend and for families booking half term breaks. Especially when you can stay in London, Glasgow, and Dublin for £5 per night, which leaves you more money to spend on eating out, shopping or to see a show. My advice is to book now to avoid disappointment, the rooms are selling fast.”

£5 rooms are available at all of the 240 Travelodges in UK & Ireland* bookings must be made by 18th January 2004 and stays by 31st March 2004. Bookings can only be made at www.travelodge.co.uk/fiverfrenzy. All rooms are ensuite, with luxury king size bed, colour TV and tea and coffee making facilities.

Case studies are available upon request of customers who have taken up the £5 offer, please call Shakila Ahmed on 0121 521 6638.
Photograph of a family wrapped inside a £5 note is attached.
-Ends-
For further information please contact:
Shakila Ahmed
Direct Line: 0121 521 6638
Mobile: 07802 702 499
Travelodge Press Office Cohn & Wolfe – 0207 331 5400
Notes to Editors
· This offer is only available to book via the website at www.travelodge.co.uk/fiverfrenzy
· *Equivalent price per room in Ireland is 8 Euro.
· Book between midnight Friday 2 January 2004 and midnight Sunday 18 January 2004 for stays until 31st March 2004.
· Fiver frenzy promotional bookings must be booked at least six days in advance of stay.
· £5 rates are non-commissionable and cannot be used in conjunction with any other promotion or discount scheme.
· Cancellation is non-refundable.
· Family rooms can sleep up to four people (two adults and two children, both under 16 years). All rooms are en-suite, with luxury King Size beds, colour TV and free tea and coffee making facilities.
· Travelodge currently has 240 locations throughout the UK and Ireland. These are conveniently located in most major motorways and ‘A’ roads.
· Visit www.travelodge.co.uk for further information on Travelodge


Travelodge the UK’s largest lodge brand, is adding an additional 10,000 rooms to its fiver frenzy online sale due to a complete sell out within the first week. The sale started midnight January 2nd with 100,000 rooms available at £5 per room, per night.

Simon Gregory sales & marketing director says: “We have had an incredible response to our £5 room offer, and in order not to disappoint customers we are adding an additional 10,000 rooms so that everyone gets a chance to get a bargain this year. £5 does not go very far it can get you one cinema ticket, half a pizza, 2 coffee lattes or a DVD / video rental and a big bag of crisps, so it is fantastic value to be able to get away with your partner or family just for £5 and beat the post Christmas / winter blues”.

“The offer has been a great hit for couples looking to go away for Valentines weekend and for families booking half term breaks. Especially when you can stay in London, Glasgow, and Dublin for £5 per night, which leaves you more money to spend on eating out, shopping or to see a show. My advice is to book now to avoid disappointment, the rooms are selling fast.”

£5 rooms are available at all of the 240 Travelodges in UK & Ireland* bookings must be made by 18th January 2004 and stays by 31st March 2004. Bookings can only be made at www.travelodge.co.uk/fiverfrenzy. All rooms are ensuite, with luxury king size bed, colour TV and tea and coffee making facilities.

Case studies are available upon request of customers who have taken up the £5 offer, please call Shakila Ahmed on 0121 521 6638.
Photograph of a family wrapped inside a £5 note is attached.
-Ends-
For further information please contact:
Shakila Ahmed
Direct Line: 0121 521 6638
Mobile: 07802 702 499
Travelodge Press Office Cohn & Wolfe – 0207 331 5400
Notes to Editors
· This offer is only available to book via the website at www.travelodge.co.uk/fiverfrenzy
· *Equivalent price per room in Ireland is 8 Euro.
· Book between midnight Friday 2 January 2004 and midnight Sunday 18 January 2004 for stays until 31st March 2004.
· Fiver frenzy promotional bookings must be booked at least six days in advance of stay.
· £5 rates are non-commissionable and cannot be used in conjunction with any other promotion or discount scheme.
· Cancellation is non-refundable.
· Family rooms can sleep up to four people (two adults and two children, both under 16 years). All rooms are en-suite, with luxury King Size beds, colour TV and free tea and coffee making facilities.
· Travelodge currently has 240 locations throughout the UK and Ireland. These are conveniently located in most major motorways and ‘A’ roads.
· Visit www.travelodge.co.uk for further information on Travelodge

100,000 Rooms sold out in first week

Travelodge the UK’s largest lodge brand, is adding an additional 10,000 rooms to its fiver frenzy online sale due to a complete sell out within the first week. The sale started midnight January 2nd with 100,000 rooms available at £5 per room, per night.

Simon Gregory sales & marketing director says: “We have had an incredible response to our £5 room offer, and in order not to disappoint customers we are adding an additional 10,000 rooms so that everyone gets a chance to get a bargain this year. £5 does not go very far it can get you one cinema ticket, half a pizza, 2 coffee lattes or a DVD / video rental and a big bag of crisps, so it is fantastic value to be able to get away with your partner or family just for £5 and beat the post Christmas / winter blues”.

“The offer has been a great hit for couples looking to go away for Valentines weekend and for families booking half term breaks. Especially when you can stay in London, Glasgow, and Dublin for £5 per night, which leaves you more money to spend on eating out, shopping or to see a show. My advice is to book now to avoid disappointment, the rooms are selling fast.”

£5 rooms are available at all of the 240 Travelodges in UK & Ireland* bookings must be made by 18th January 2004 and stays by 31st March 2004. Bookings can only be made at www.travelodge.co.uk/fiverfrenzy. All rooms are ensuite, with luxury king size bed, colour TV and tea and coffee making facilities.

Case studies are available upon request of customers who have taken up the £5 offer, please call Shakila Ahmed on 0121 521 6638.
Photograph of a family wrapped inside a £5 note is attached.
-Ends-
For further information please contact:
Shakila Ahmed
Direct Line: 0121 521 6638
Mobile: 07802 702 499
Travelodge Press Office Cohn & Wolfe – 0207 331 5400
Notes to Editors
· This offer is only available to book via the website at www.travelodge.co.uk/fiverfrenzy
· *Equivalent price per room in Ireland is 8 Euro.
· Book between midnight Friday 2 January 2004 and midnight Sunday 18 January 2004 for stays until 31st March 2004.
· Fiver frenzy promotional bookings must be booked at least six days in advance of stay.
· £5 rates are non-commissionable and cannot be used in conjunction with any other promotion or discount scheme.
· Cancellation is non-refundable.
· Family rooms can sleep up to four people (two adults and two children, both under 16 years). All rooms are en-suite, with luxury King Size beds, colour TV and free tea and coffee making facilities.
· Travelodge currently has 240 locations throughout the UK and Ireland. These are conveniently located in most major motorways and ‘A’ roads.
· Visit www.travelodge.co.uk for further information on Travelodge

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