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Graduate PR Executive
Travelodge Support Office Thame

Position:
PR
Pay:
Up to £20,000 plus benefits and bonus scheme
Job Description

Company Background 

Are you looking for your first step into a PR career?

It’s a very exciting time to join Travelodge as a Graduate PR Executive, as the company embarks on the next phase of its expansion programme. This exciting role plays a pivotal role in delivering key business messages and positioning Travelodge as a progressive growing company that is creating jobs and developing its people.  

Travelodge currently operates over 580 hotels across the UK, Ireland and Spain. This year, the company expects to open 17 hotels throughout the UK and is set to open 100 hotels over the next five years across the country.  

Utilising PR tactics will keep Travelodge in the forefront of key stakeholder minds and help attract new investors which will contribute towards Travelodge’s future growth.  

Reporting to the PR Manager and working within a dynamic PR team you will play a pivotal role in delivering Travelodge’s annual PR strategy which supports the company’s business plan and helps creates awareness of the new Travelodge brand.  You will gain experience in all aspects of PR activity which includes: corporate, property, consumer and Travel PR as well as social media to support media relations.

The Graduate PR Executive position plays a fundamental role within Travelodge’s busy press office. Key responsibilities include the day to day management of the press office, assisting to deliver the annual PR strategy and assisting with the new hotel openings programme. 


Travelodge is featured in print, online and broadcast media on a daily basis and requires a motivated, enthusiastic and confident operator to keep up with the fast-paced atmosphere of the press office. 

This role offers a vast opportunity for an up and coming PR professional to develop their skill set within a world class PR team and become a top PR operator.  

Location: Thame (Oxfordshire) but some travel into London will be essential  


What you’ll be doing

  • The day to day management of the press office which includes: being the first point of call for the press office phone and inbox, dealing with media enquiries and gathering information for media statements

  • Be responsible for recording and evaluating media coverage daily, compiling the weekly press cut and creating monthly media presentation for the business 

  • Be the first point of contact with Gorkana (our media monitoring service)

  • Supporting Consumer PR Manager to deliver the annual consumer PR programme which entails desk research, drafting press releases, selling into all media channels and building journalist contacts.

  • Assisting the Consumer PR manager to deliver the annual travel PR programme    

  • Supporting the PR manager to deliver the annual new hotel openings PR programme which includes organising creative opening events and obtaining media coverage for individual hotel openings.   

  • Supporting the PR team with press release sell-ins and fact finding.

  • Supporting the Travelodge Instagram account 

  • You will be required to travel occasionally to support new hotel openings  



What we expect from you

  • Have a good understanding of PR 

  • Some PR experience would be desired  

  • Be highly organised

  • Have strong administration experience and good attention to detail 

  • Be confident to be able to liaise with internal and external people

  • Relentless drive, enthusiasm and conviction

  • Strong written and verbal communications

  • Ability to manage several projects at the same time 

  • Be able to work on their own initiative and easily within a team 

  • Educated to degree level (Preferably in PR)

  • Social media skills (not essential) 

 

At Travelodge, we believe that behaviours are just as important as the activities you carry out. The ones we look for in every colleague are:

I care about people

  • I treat everyone in a way I would like to be treated

  • I am easy to work with

  • I have a can do attitude

  • I care about the impact my work has on others


I pay attention to detail 

  • I do the little things that make a difference to our customers 

  • I work to brand standards

  • I treat Travelodge time, equipment and stock as if it were my own


I drive for results

  • I hit targets in my role and work at the right pace

  • I take ownership of problems and try to fix them fast

  • I look for ways to avoid future problems

  • I look for ways to promote Travelodge


What you can expect from us 


Culture 


At Travelodge, we are warm, straightforward and optimistic. We have a big footprint in the UK, but still a small company feel and you can expect quality and value to be built in to everything we do. You’ll have the support of a close network of colleagues and managers, and every day is different here! We want you to bring your personality to work and we love our diversity.


Reward and recognition 


It’s not just our customers we want to wake up with a smile on their face. As well as a competitive salary, being part of our hotel support centre means great holiday entitlements, pension contribution deals, being part of our bonus scheme, and a Thanks Card giving generous room and food discounts as well as friends and family rates.


Career and development 


We want you to develop further with us at Travelodge and we’ll provide you a development plan to help you reach your goals.   You can expect to have a full induction and training relevant to your role. We advertise all our vacancies internally, so you’ll have the opportunity to really develop your career with Travelodge.


  




Benefits

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