Travelodge, the UK’s first budget hotel brand which operates over 610 hotels across the UK, Ireland and Spain, today announces it has opened the doors to a brand new 43-room hotel in Bromsgrove.

Located just a 6-minute walk from Bromsgrove train station and a 30 minute drive away from Birmingham Airport, the hotel offers excellent transport links. 

Guests can explore a range of local attractions, including scenic walks in the parkland of Hagley Hall and the Walton and Clent Hills. Sanders Park, the Norton Collection Museum, and the historic St John’s Church are all within a mile of the hotel. For day trips, the historic city of Worcester and the West Midland Safari Park are both a short drive away. A variety of restaurants and cafés are also located nearby, perfect for dining after a day out.

The hotel features Travelodge’s new, premium look and feel design which includes a newly designed reception area and next generation rooms – offering everything a business or leisure guest needs for a comfortable and relaxing stay. 

This hotel is a former Ibis, acquired as part of Travelodge’s UK development strategy to expand through rebrand acquisitions of existing hotels that meet its locational and branding criteria.

Travelodge continues to grow rapidly, with a strong commitment to expanding its hotel network to give customers more choice while supporting local communities through nationwide job creation. The company already operates 22 hotels across Birmingham.

Steve Bennett, Chief Property and Development Officer, Travelodge, comments: 

“We’re thrilled to officially open our new Bromsgrove hotel. It’s a fantastic spot for both business and leisure travellers, and we’re excited to welcome guests to the newest addition to our growing UK portfolio.

With around 600 Travelodge hotels now open across the country, we’re aiming to add 300 more locations, including 20 in the Midlands region. This expansion will create new jobs and offer even more choice and great value for our customers visiting the area and beyond.”

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Notes to editors:

For further information, supporting images or a staff case study, please contact:

The Travelodge Press Office

T: 01844 358 703

E: pressoffice@travelodge.co.uk 

About Travelodge  

Founded in 1985, Travelodge is Britain’s very first budget hotel chain and today is one of  the largest budget hotel chains in the UK, with a portfolio of over 615 hotels and over 48,000 bedrooms across the UK, Ireland and Spain.  

In Spain, Travelodge has an established profitable presence and has ambitious growth plans within this market and has identified the top key locations where it would like to open additional hotels in Spain. 

Welcoming over 22 million guests annually across the UK, Ireland and Spain, the majority of Travelodge hotels are located  in major cities, towns and holiday hotspots as well as by airports and key business hubs. With over 95% of its hotels rated 4* or above on TripAdvisor, Travelodge is proud to offer  guests across its diverse customer base a good value experience – whether they are travelling for business or leisure. 

Whether out celebrating a birthday, going to a concert or sporting event, visiting friends and family, taking a business trip, working away from home, or taking a short break, we help people to go and do their thing by Being the Brilliant Base.

Travelodge continues to invest in its ongoing hotel refit programme and has already upgraded over 50% of the Travelodge room estate to its new design. The brand is also continually evolving its quality offering to deliver a better experience for its diverse mix of business and leisure guests such as its new look Bar Cafe design, 85 Bar Café, which has been rolled out to selected UK hotels as part of the refit programme.  

Travelodge is focusing on its environmental and social impact, with sustainability integral to its business strategy. Its Better Future sustainability plan aims to build a more sustainable future for its customers, colleagues and the planet, underpinned by three core pillars: Inclusive – ensuring we are accessible, inclusive and well-priced to our customers and colleagues; Caring – creating a caring and healthy environment for our colleagues and customers and ensuring their wellbeing; and  Conscious – Travelodge is conscious of its impact on the planet, taking into account the waste it produces, the energy and other resources it consumes and the carbon emissions it generates.  

For further information visit travelodge.co.uk or the Travelodge Hotels Limited LinkedIn page.