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North v South prejudices rife in UK
Travelodge urges Brits to 'Unite the Kingdom' with a commitment to 2 million rooms from £29 throughout 2008.
Our latest research has revealed almost three quarters of Britons (72%) are harbouring prejudiced views of their Northerly and Southerly neighbours, preventing them from exploring the UK beyond their own back yards.
Liverpool may be the 2008 European Capital of Culture yet a staggering 61% of Southerners will write off the North as being cold, bleak and unsophisticated. Meanwhile, Northerners are succumbing to stereotypes of Chelsea socialites and 'Sloane Rangers', with over half claiming that Southerners are 'snobbish' (59%) and 'arrogant' (52%).
To help Britons explore the many wonderful cities the UK has to offer without breaking the bank, Travelodge has created the 100 miles v £100 challenge, designed to enable people to get out and about and explore top UK cities on a budget. To take the challenge, find a city within 100 miles of your home, book a room at your local Travelodge and spend your change visiting the local attractions. You can download our suggested itinary for nine city breaks by clicking on the links below.
Travelodge trials the UK's first hi-tech PJ's
They may look like something you would find in an astronauts wardrobe - but in fact these space-age suits are high-tech pyjamas being trialled in a UK first, at: London Heathrow T5, Birmingham Fiveways, Bristol Central, Manchester Central and Edinburgh Central.
The customised therapeutic pjs are produced from a revolutionary fabric called 'Dermasilk which feels like a second skin. It allows the skin to breathe, regulates body temperature (in hot and cold conditions) and maintains the skin's moisture balance. (All essential qualities required to attain a good night's sleep)
This unique material made from natural knitted silk also has the additional benefits of controlling body odour and is ideal for people who may suffer from skin disorders - such as eczema and dermatitis as it reduces the symptoms of itching and scratching.
Leigh McCarron, Travelodge Sleep Director said: "As a retailer of sleep, we are constantly investigating innovative ways, on how we can help our customers attain a good night's sleep. Something as simple as changing your bed attire can dramatically affect your quality of sleep.
To support our pjs trial, we conducted a sleepwear study, which examined the nation's attitude towards nightwear. These findings have been incorporated into our final pyjama prototype - resulting in the ultimate sleepwear".
The sleepwear study surveyed 3000 British adults and findings revealed:
- A 23% of Brits said they suffer from itchy night clothes which stops them from getting a good night's sleep
- Being too hot / cold is a common complaint for Brits with 66% confirming their body temperature changes constantly throughout the night which affects their sleep pattern
- More people feel too hot (54%) in comparison to feeling cold (35%) whilst sleeping
The second skin sleepwear is available for men and women and comes in four different sizes. (Small, medium, large extra large) The outfit consists of: leggings, long sleeved tee-shirt, gloves, socks and a facial mask.
Further findings from the research revealed, women are willing to look less desirable in bed in order to keep warm. Wearing passion killer socks are more favoured by women at 23%, which is more than double in contrast to men wearing socks to bed at just 11%.
Men on the other hand are more concerned to retain body heat via their head and hands and more men at 6% will wear a night cap and gloves to bed in comparison to just 4% of women.
Travelodge launches UK's first 'Nodcasts' as research reveals Britain is in wake of insomnia epidemic
Up to 23 million British workers are losing an hour's sleep every night because they dread going to work the next day, according to a new study by Travelodge. Dealing with a difficult boss or colleague, missing a deadline, giving an important presentation and coping with heavy workloads are just some of the reasons why work worries are giving Brits slumber stress rather than sweet dreams.
The research also revealed 51% of us are kept awake at night worrying about mistakes made at work during the day and other work related issues causing slumber stress are:
- Dealing with a difficult boss (28%)
- Having to give an important presentation (19%)
- Missing a work deadline (18%)
Now in a UK-first, to treat the nation's night-time woes and improve workplace productivity, Travelodge is offering customers the chance to take up 'motivational sleeping'. The hotel chain has commissioned internationally acclaimed Neuro Linguistic Programming (NLP) therapist Greg Laws to record a series of inspirational "Nodcasts" to tap into the unconscious mind and help millions of UK workers to run their lives more successfully, while they sleep.
The Nodcasts can be downloaded free of charge, click here for the:
- Assertiveness Nodcast – how to say what you want and get it
- Confidence Nodcast – how to get a "can do" attitude
- Communication Nodcast - how to make more friends and influence more people
- Stress Nodcast – how to combat anxiety and relax
- Motivation Nodcast – how to overcome inertia and seize the day
The Nodcasts should be listened to last thing before going to bed. Lying on the bed is the best way to listen to them or under the duvet if it's more comfortable.
Insurance cover from Travelodge
It's important to have peace of mind by being covered for anything unforeseen. Travelodge offer a range of insurance products to cover you for any unexpected circumstances.
We can now offer competitive rates from our panel of providers on:
- Travel insurance
- Home insurance - new
- Car insurance - new
- Van insurance - new
Click through to www.travelodge.co.uk/travelodge_insurance to get an online quote today.
Travelodge Insurance is a trading name of Travelodge Hotels Ltd is an appointed representative of Gresham Services Ltd, Mill House, Priory Road North, Dartford, Kent DA1 2BZ, United Kingdom. They are authorised and regulated by the Financial Services Authority (FSA) under registration number 312443. Their authorisation can be confirmed by the FSA @ www.fsa.gov.uk or by calling the FSA on 0845 606 1234.
Travelodge & Disney make dreams come true
Young guests at selected Travelodge hotels are set to dream of swashbuckling pirates, dancing bears or singing High School students during their visits with mum and dad over Christmas and New Year. In Partnership with Disney, Travelodge is offering children the choice of limited edition pillowcases depicting the stars of three new Disney DVDs:
- The Jungle Book
- High School Musical 2
- Pirates of the Caribbean.
At check-in, children who like action can plump for Johnny Depp and the thrills and spills of the third chapter in the epic Pirates story. If they'd prefer to snuggle up to Baloo - the Jungle Book's all-singing, all-dancing bear - they can opt for that design. High School Musical 2 completes the set with a depiction of all the magic that goes on at East High.
The limited edition pillowcases are available at the following participating Travelodge hotels: Edinburgh Central, Glasgow Central, Newcastle Central, Leeds Vicar Lane, Manchester Central, Birmingham Central Broadway Plaza, Bristol Central, Cardiff Central, London City Road and Plymouth.
Children can take their pillowcases home with them and they also have the opportunity of making a dream to go to Disneyland Paris a reality by entering a competition to win a family trip of a lifetime. (Details of the competition will be available with the pillowcase).
For more information on Disney DVD visit www.disneydvds.co.uk.
Travelodge launches "Cuddillow" the UK’s first cuddling pillow for lonely guests
In response to customers who find it difficult to sleep on their own when travelling solo, Travelodge has created "Cuddillow" the UK’s first cuddling pillow.
A survey of 2000 solitary travellers by the UK hotel chain identified 57% of respondents felt lonely, sleeping without their partner when away from home. Sixteen per cent found it difficult to fall asleep and nine per cent of respondents felt scared sleeping on their own.
To help lone guests attain a good night sleep, Travelodge has created the "Cuddillow" a bespoke cuddling pillow which is two and half feet in length and has two arms for guests to snuggle into. The "Cuddillow" will be trialled in hotels in Newcastle, Durham, Manchester, Leeds and Birmingham. It will be free of charge for guests to hire.
Wayne Munnelly, Travelodge Sleep Director said: "Our research identified staying away on your own can be lonely, stressful and it plays havoc with your sleep routine. In response to our findings we have developed the "Cuddillow" - It’s a substitute hug to help you to get a good night sleep".
