The UK could see some of the hottest temperatures of 2022 this Easter weekend with highs of up to 22C and the nation is gearing up to enjoy the first Easter without Covid restrictions in two years, with (47%) of Britons taking an Easter holiday.
Around nine out of ten (89%) of these holidaymakers are planning to take a Staycation - with the average Minication being four days and costing on average £322.69. Interestingly 39% of Britons are taking full advantage of the Easter holidays and taking two Staycation holidays.
A quarter (25%) of Britons reported that they are taking a Staycation so that they can support the UK hospitality industry. Collectively Britons are expected to boost the UK economy by spending £13 billion on their Eastercation breaks. These findings have been revealed in the first segment of the 2022 Travelodge Travel Index.
The UK’s first budget hotel chain surveyed 2,000 British adults to seek their Easter plans for 2022 and key findings revealed that 64% of Britons are taking an Easter escape as they have had a stressful start to 2022, and they want to get away from all the gloom and doom that is currently happening in the world.
Over a fifth (21%) of Britons is taking an Easter break just in case, they cannot afford to go away later in the year due to rising costs and having to tighten their purse strings.
Nearly a quarter (23%) of Britons reported that their forthcoming Easter break is the first holiday that they have had since the start of the pandemic started two years ago. A 68% of Britons also reported that they are still fearful of traveling abroad due to impact and risks associated with Covid-19.
Taking a jaunt to the seaside is Britons top choice for an Easter break this year with 37% of holidaymakers escaping to these top coastal destinations: Cornwall, Blackpool, Devon, Brighton and Whitby.
Spending quality time as a family this Easter is key, with 32% of Britons taking a short break to see their family this holiday season.
In joint second place is a rural or city break this Easter – with 31% of Britons escaping to the countryside or city location to explore what makes Great Britain so Great at spring time. Derbyshire, the Scottish Highlands, the Lake District, South Wales and the Cotswolds are the top rural escapes.
The nation’s top city break destinations this Easter include: London, York, Edinburgh, Bristol and Leeds.
Interestingly 30% of respondents surveyed reported that they are taking an Easter break so that they can enjoy the beauty of the UK at spring time.
Twenty eight per cent of respondents surveyed reported that they are taking an activity themed break this Easter with the most popular activities being sightseeing, cycling, walking and shopping.
The table below shows the nation’s top Easter holiday destinations
Shakila Ahmed, Travelodge Spokeswoman said: “Our latest Travel Index shows the Staycation is set to be big again in 2022 with the Eastercation kick starting the 2022 holiday season with a boost of £13 billion, which is great news for the UK hospitality sector and for regional economies. In addition our 579 UK hotel teams from Fort William to Newquay are also getting very egg-cited for a busy Easter trading period; and research shows on average Travelodge customers will spend double their room rate with local businesses which can generate an annual multi-million pound boost for local economies.”
Further research findings revealed that a quarter (25%) of parents reported that it is more cost effective to take their children away on a Minication than keeping them entertained at home during the Easter holidays. A fifth of parents also reported that taking an Easter break is a great way to educate their children on what makes Great Britain so great.
Other key findings from the 2022 Travelodge Travel report revealed the UK’s most extravagant Eastercationers are Sheffielders who are spending £565 on their Eastercation. This is £242.31 more than the average spend of £322.69.
Cardiffians are the second biggest spenders – spending £525 on their Eastercation break and Sotonians (residents from Southampton) take third place by splashing £470 on their Easter escape.
Glaswegians take fourth place by spending £433 on their Easter holiday and Brummies take fifth place by spending on average £401 on their Eastercation.
The table below ranks Briton’s most extravagant Eastercationers
Big Eastercation Spenders
For further information, please contact:
The Travelodge Press Office
T: 01844 35 8703