Travelodge, the UK’s biggest independent hotel chain with 523 properties, has today announced it has exchanged contracts for three new hotels in the heart of shopping centres. Locations include: Wood Green, Burgess Hill and Bromley. These three deals represent a combined investment value of £22m and will create 75 new jobs.
· The Mall, yards from Wood Green underground station, is owned by Capital & Regional. Subject to planning Travelodge will be opening a 78-room hotel, co-locating with the existing retailers which include: Cineworld cinema, Primark and many other major high street stores. The hotel is scheduled to open at the beginning of 2017.
· The Martlets, Shopping Centre in Burgess Hill, is owned by New River Retail and a planning application has been submitted for a major refurbishment project that will include a Cineworld cinema and a 63-room Travelodge Hotel. Subject to planning the hotel is forecast to open end of 2017
· The Mall, in the heart of Bromley, is owned by Henry Boot Development. Travelodge has exchanged contracts for a 58-room hotel, which is scheduled to open in summer 2017.
These three hotels will join Travelodge’s existing group of seven shopping centre hotels which include the following locations: Trafford Centre, Sheffield Meadowhall, Gateshead Metro Centre, Worcester Cathedral Plaza, Edmonton Green shopping centre and the Stamford Quarter in Altrincham.
In addition Travelodge has also exchanged contracts to build a 74 room hotel at one of Europe’s biggest shopping centres, intu Lakeside Travelodge.
Following the interest shown by the shopping centres that Travelodge has partnered with, the company has written to 20 parent companies of shopping centres across the UK to explain the benefits of utilising underused assets within their holdings
Paul Harvey, Travelodge, Managing Director - Property said: “Building a Travelodge hotel in a shopping centre is a win-win solution. It helps shopping centre owners to add value, generate additional income and increase footfall by developing underused assets such as: empty office space, the top of low rise buildings and car parks. Our customers benefit by being located in a desired quality location with a host of shops and restaurants on their door step.”
“As part of our UK expansion programme we have identified the potential to open a further 250 hotels. To support this development and to leverage the interest shown by our recent shopping centre partnerships, we have written to 20 UK parent companies of shopping centres, to explain the benefits of utilising underused assets within their holdings.”
For further information, please contact:
Travelodge Press Office on: 01844 35 8703
Founded in 1985, Travelodge is the UK’s largest independent hotel chain, operating over 500 hotels and approximately 38,500 rooms across the UK, Ireland and Spain.
Over 17 million people stayed with Travelodge last year, with almost 80% of all reservations made online at www.travelodge.co.uk, which attracts almost one million visits each week.
The company has embarked on a strategy to build a new Travelodge that is Britain’s favourite hotel for value. A major part of this is a new contemporary look, including a luxurious bespoke king-size bed called the Travelodge Dreamer, which is being delivered through a £100 million nationwide modernisation programme. To date, 90% of Travelodge hotels incorporate this new modern look, and all 38,000 Travelodge rooms across the UK now feature the Travelodge Dreamer bed.